Social media
Weekly campaigns, captions, entertainment promotion, menu launches, and community-facing brand voice.
CASE STUDY 01 · HOSPITALITY MARKETING
Bella Mia
Fine Dining
Turning a beloved local restaurant into a polished, recognizable brand across social media, print, events, and banquets.
MIDLOTHIAN, ILLINOIS · ONGOING CREATIVE PARTNERSHIP
THE ASSIGNMENT
Make a hidden gem
feel impossible to miss.
Bella Mia needed more than occasional posts. It needed a consistent visual presence that could sell fine dining, live entertainment, seasonal moments, and a growing banquet business—without losing the warmth of a local favorite.
Chailee shaped the brand across every customer touchpoint, combining hands-on restaurant knowledge with creative direction that feels elevated, human, and commercially useful.
Campaign design
Seasonal creative, holiday moments, promotional concepts, and assets made for attention.
Print + banquets
Theatre advertising, banquet positioning, polished copy, and luxury-minded visual direction.
Full ownership
Strategy grounded in the real business—from guest experience and operations to what actually drives reservations.
LOCAL SUPPORTING LOCAL
Content that builds
real community.
For Bella Mia’s collaboration with Donut Dudes, Chailee turned a local visit into a warm, shareable story—spotlighting another small business while giving Bella Mia an authentic community moment people wanted to watch.
This is the strategy behind the feed: relationships, recognizable local voices, and consistent content that keeps a neighborhood brand visible.
8.7KDONUT DUDES REEL VIEWS16.9KTOP VISIBLE REELLOCAL × LOCALCOMMUNITY STORYTELLING
FEATURED TRANSFORMATION
From Canva concept to
premium campaign.
THE CHAIOSITY DIFFERENCE
“I don’t create from the outside looking in. I understand the business, the guest, the pressure, and the opportunity—then I make the brand feel as valuable as the work behind it.”